Smoke and Mirrors – Ogden’s “Guinea-Gold” Illustrated London News advertising campaigns, 1891 and after.
Ogden’s “Guinea-Gold” Illustrated London News advertising campaigns, 1891 and after.
Ogdens Brutal Bayonet
In September 1899 Britain was about to return to war in South Africa and Ogden’s leaped aboard the jingoistic wave
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Bearing Swords at the Tower of London
Penny Mordaunt’s appearance at the Coronation has drawn much comment on social media as an impressive physical feat, and breaching boys-only sword bearing.
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“we have got the Maxim gun, and they have not.” (H.Belloc)
This advertisement was the first of Ogden’s Illustrated London News campaign forays into matters military to sell their cigarettes. Replacing the simpler, more cartoon approach previously adopted, it represented a graphical upgrade. However, the signature pun has survived, as has the dominant “OGDEN’S” with slightly smaller product reference. The emphasis on British manufacture and labour
“we have got the Maxim gun, and they have not.” (H.Belloc) Read More »